What would Seth do?

Seth Godin is an Internet legend, the master of short, focussed and very entertaining paragraphs, an author of an incredible 17 books, and a revolutionary into the transformative force of technology. It’s probably not fashionable anymore, but Seth is an inspiration. A free thinker, a visionary, an amazing communicator. Seth …

Learning how to ride a bike

I was nervous to start with. So was Gabe. The training wheels were off, it was dusk, and there was a warm breeze blowing in from the bay tousling his hair. He was desperate to become part of a club he had been obsessed with from his time wobbling around in …

The importance of poetry

Poetry is important. My wife is a poet and fights against those who think poetry is irrelevant and an outdated mode of expression. WordPress say that “code is poetry”. Poetry helps kids learn how to read better – Dr Seuss.

If you use a donotreply address for your emails, you deserve to fail

There’s a convention that corporate transactional and promotional emails are sent from donotreply@bigcorporation.com or no-reply@bigfacelesscorporation.com. This is normally followed with a nice message that goes something like: Please do not reply to this email. Any emails to this address will not be responded to. How rude and passive aggressive. What they are …