Building something truly useful is a fantasy for most designers, entrepreneurs, and product people. Most will build something that is a reasonable copy of something truly useful and along the way convince themselves that it is gonna be great, that the folks are gonna love it. The truth is that …
The latest copyblogger post by Brian Clarke, “5 Landing Page Mistakes that Crush Conversion Rates” disappointed me. Rather than being the witty informative genius I have come to expect, it was a sales pitch recycling old information with no actionable content for the punters. The 5 tips were: Blowing the …
Like many people, I am constantly connected to the cultural world via various interfaces like the laptop, smartphone, iPad, tv, or even the radio. No matter the time, I can always get my fill of tech news, world news, cats playing the piano, mindless friend updates, photos from a distant …
Before I had children, I didn’t realise how much downtime I had. Life was a celebration of the simple pleasures like reading, writing, doodling, dreaming, cooking, and the odd spot of sloth. Now any downtime between work, bathtime, playtime, and feeding time is spent staring vacantly at the wall mouth …
I am slightly drunk, sitting alone at The Lakehouse in Daylesford having an extravagant dinner to celebrate Natalie’s birthday. She has gone home to breastfeed the baby. It was better she leave and be able to come back rather than rush the meal and not be able to enjoy the …
It’s dark in the bar, some nice beats are playing, the lights hit your Grey Goose vodka and tonic, and make the ice cubes sparkle. You’re out for some fun. You are also a little drunk and strike up a drunken conversation about Proust with someone who seems flirty, fun, …
Years ago, I read somewhere that 42% of people abandon a shopping cart due to slow performance. Recently it was proven to me that this might indeed be true which is surprising because most statistical factoids are garbage. After introducing a content delivery network service into an ecommerce site I saw …
Everyone wants to be a rock star. No exceptions. Everyone dreams of being the coolest kid in class, of signing autographs, of getting all the girl/boy attention, of entertaining millions, of being the epitome of rock and roll, of getting phone calls from Keith Richards. In most cases it’s not …
2010 seems to be the year of uncertainty. In a year when we experienced the uncertainty of an election campaign that took weeks to get to any kind of resolution, the AFL Grand Final, the bastion of certainty in an uncertain perfidious world is also uncertain, incomplete. The game finished …
Fatherhood is good preparation for launching an online business. The problem is that a job, infants and new websites do not play nicely together. I have been working on a little project called Braggler, which is a community site for hagglers, tightwads, and perpetual savers. Having become involved after the …
