Latest Reads: 3 Feb 2013
Here’s a few things online that inspired, delighted, and interested me. Holy Grail of eCommerce Conversion Optimization – 91 Point Checklist and Infographic Despite continuing the trend of very very long lists as link-bait, this is an impressive list of optimisation tactics for ecommerce websites. Whether you’re selling pajamas, concert tickets, shoes or shaving blades; e-commerce today has evolved and humanized beyond just convenience shopping . It is therefore imperative that you stop seeing people who land on your store as ‘traffic’; but as real human visitors. People come to your store and engage at various levels (let’s call these …