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Jon Stribling
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Home Posts tagged "buying behaviour"

Tag: buying behaviour

Are uneducated consumers extinct?

Are uneducated consumers extinct?

April 18, 2011 April 18, 2011

The other day I had a healthy argument with an old school marketing guy about uneducated consumers in a commiditised market. His contention was that uneducated consumers still exist online.  Like marks in an old style side show they wander blindly through the buying process and good businesses make good …

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